Difference between revisions of "Testimonials"

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Testimonials have shaped consumerism by subconsciously influencing our decision making. Consumers are unaware of the legitimacy of many of the testimonies and have heavily relied on them for everyday purchases. This article will discuss how testimonies grew in consumerism interest, questions reliability, and analyzes the ethics of testimony.
 
Testimonials have shaped consumerism by subconsciously influencing our decision making. Consumers are unaware of the legitimacy of many of the testimonies and have heavily relied on them for everyday purchases. This article will discuss how testimonies grew in consumerism interest, questions reliability, and analyzes the ethics of testimony.
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==History==
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===Before the Internet===
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===The Age of the Internet===
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====Decentralization====
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====Ratings====
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==Reliability==
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===Filtering===
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====Weighting====
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===Paid Testimonies===
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===Author Credentials===
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===Inaccuracy===
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===Polarization===
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==Ethics==
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===Effects on Consumers===
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===Effects on Organizations and Individual's Services===
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===Accuracy===
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====Desired Representation====
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====Perceieved Representation====
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====Objective Representation====

Revision as of 05:03, 15 March 2019

A testimony is a formal or informal statement that reflects the characteristics of an individual, organization, or service. The term testimony is used often by a business when they themselves gather and manage testimonies regarding their services. Testimonials owned and managed by a third party is a type of testimony known as a review.

Testimonials have shaped consumerism by subconsciously influencing our decision making. Consumers are unaware of the legitimacy of many of the testimonies and have heavily relied on them for everyday purchases. This article will discuss how testimonies grew in consumerism interest, questions reliability, and analyzes the ethics of testimony.

History

Before the Internet

The Age of the Internet

Decentralization

Ratings

Reliability

Filtering

Weighting

Author Credentials

Inaccuracy

Polarization

Ethics

Effects on Consumers

Effects on Organizations and Individual's Services

Accuracy

Desired Representation

Perceieved Representation

Objective Representation