Twitch

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Twitch is an online stream-viewing platform that congregates viewers and streamers and focuses on video game streaming. It started in June 2011 as an alternative version of Justin.tv, another similar online streaming platform, focusing particularly on streaming video games. Twitch was recently acquired by Amazon, and is headquartered in San Francisco, CA.

History

Twitch started in June 2011 as a streaming website featuring video games. Its popularity has spiked in the recent years, reaching 100 million viewers a month in 2015.[1] In August of 2014, Amazon stated it would buy Twitch for $970 million.[2] Since then, Twitch Prime has been introduced as a premium Twitch membership option, giving users the option to link their Amazon account with their Twitch account for bonuses such as video game loot.

Community

The majority of the online Twitch community are males aged 18 to 34.
  1. Wall Street Journal Needleman, S.E. (2015). “Twitch's Viewers Reach 100 Million a Month”
  2. Business Insider Kim, E. (2014). “Amazon Buys Twitch For $970 Million In Cash”