Robinhood's Gamification of Investing
From SI410
Founded in April 2013 by co-founders Vladimir Tenev and Baiju Bhatt, Robinhood Markets, Inc. is a financial technology company that operates an online brokerage for retail investors, offering commission-free trading through its web- and mobile-based platform. Robinhood allows users to buy and sell stocks, exchange-traded funds (ETFs), options, American depositary receipts (ADRs), and certain cryptocurrencies. As of 2022, Robinhood has over 15 million monthly active users and over 22 million funded accounts.