Nintendo Switch

Intro

The Nintendo Switch is a hybrid video game console developed and manufactured by Nintendo. It was first released on March 3, 2017, and has since become one of the most popular gaming systems in the world. The Switch is unique in that it can be used as both a home console and a portable device, allowing players to take their gaming on the go. In addition to the docked mode, the Nintendo Switch’s portability comes with 2 other modes: hand-held and tabletop mode. In hand-held mode, the Nintendo Switch becomes the typical handheld gaming device, similar to Nintendo’s previous product - the Nintendo DS. In tabletop mode, the Nintendo Switch is able to detach its wireless joy-cons and have another player play on the same device, allowing multiplayer, on the same device, and on the go. The Nintendo Switch also holds exclusive game titles like Pokemon and the Legend of Zelda. With its unique design, a strong lineup of exclusive titles, and the ability to be played anywhere, the Nintendo Switch has proven to be a major success for Nintendo based on its sales. Although popular and welcomed amongst people, the production and use of the Nintendo Switch may have unethical implications. Specifically, ethical issues regarding supply line working environments, environmental impacts and emissions, and workplace culture.

Design

The Nintendo Switch features a modern and portable design that sets it apart from traditional gaming consoles. The main component of the Switch is the tablet, which has a 6.2-inch touchscreen display and two detachable controllers, or Joy-Cons, on both sides. The Joy-Con controllers can be attached to the sides of the tablet for portable play or used separately for traditional console gaming. The Nintendo Switch also comes with a dock that connects the tablet to a television for home console play, hence docked mode. One of the key features of the Nintendo Switch's design is its versatility with its controllers. The Joy-Con controllers can be used in a variety of ways: as traditional controllers (similar to Xbox), motion controllers for motion-based games(similar to the Nintendo Wii), and as individual controllers for local multiplayer gaming. The Switch's tablet can also be placed on a tabletop using a built-in kickstand, hence tabletop mode, allowing for local multiplayer gaming without the need for additional display or controllers.

Portability

In continuation of the Nintendo Switch's design is its portability, the tablet-like device can be easily removed from the dock, allowing players to continue their gaming experiences wherever else. The Joy-Con controllers can also be detached and used separately, making it easy to play with friends or family. The Switch's battery life ranges between 2.5-9 hours depending on the game and settings, which is convenient for hand-held gaming. The Switch's portability has proven to be a major selling point for the console. The design could be revolutionary, as the first gaming console comes with the option of both traditional console gaming and portable or hand-held gaming. The Nintendo Switch's portability has given players the freedom to enjoy their favorite games wherever they are, making it a unique and popular option in the gaming industry.

Ethical Implications

Ethical Implications of Production

The Nintendo Switch has faced criticism for its production process, specifically in regard to working conditions and labor practices. Allegedly, the minerals Nintendo has sourced to make the Nintendo Switch come from conflict zones in Africa. On top of that, slave labor is enforced to extract the metals from the dangerous mines. The facts are that Nintendo’s return surveys from their supply lines have returned 76% in 2017, meaning 24% of their supply lines could be in conflict with unethical working standards. Nintendo does have the commitment to raise that percentage of certified supply lines to 100% based on their CSR procurement policy. But from 2016 to 2017, the increase in certified supply line percentage only went up by 2%. So it is unclear whether Nintendo is continuing to make progress towards that 100% as no related percentages were released. In 2022, Nintendo has released a statement on its website about respect for human rights. The statement made clear that there are no situations in Nintendo’s supply chain that would constitute as forced labor, which is verified by third-party auditors. In addition to this statement, Nintendo has also released its CSR (Corporate Social Responsibility) on working conditions and their mineral procurement, striving for equality, good working conditions, and responsible mining. The statements would seem Nintendo has taken a fair amount of effort to take and continue ethical and responsible actions towards their supply line and the environment.

Ethical Implications of Environmental Impact

The Nintendo Switch has also faced criticism for its environmental impact. There are reports in 2010 about Nintendo scoring the lowest on Greenpeace environmental rankings, a 1.8 out of 10. For comparison, Nokia scored 7.5 out of 10. Greenpeace based its own scores on public information published on each company's website: proof of improvements in eliminating hazardous substances, responsibly managing product waste, and reducing greenhouse gas emissions. Greenpeace has stated that Nintendo has not reduced greenhouse gas emissions despite its pledge to reduce them. Such actions can cause distrust in the company and in 2022, the company released its CSR statements to pledge to reduce emissions and protect the environment, which creates a much better image than aforementioned. The CSR statement begins with the intention of prioritizing the health and safety of everyone involved with Nintendo, continuing to deliver smiles to everyone Nintendo touches, and building long-term trust with the customers. In the CSR statement, Nintendo has banned multiple toxic substances and is continuously monitoring the use of harmful substances. The company has also made the statement about working with more “green” contractors and supply lines. Some other actions taken include: reducing the packaging of the console, using recycle-friendly packaging for games, reducing shipping and transportation emissions, reducing console power consumption, and using recycled materials and parts for production.

Referenecs

Doolan, L. (2018, August 2). Nintendo under fire for not improving supply lines and sourcing minerals from conflict zones. Nintendo Life. Retrieved January 26, 2023, from https://www.nintendolife.com/news/2018/08/nintendo_under_fire_for_not_improving_supply_lines_and_sourcing_minerals_from_conflict_zones#:~:text=The%20

Environment: Striving to reduce environmental impact in a variety of ways.: CSR information. Nintendo Co., Ltd. (n.d.). Retrieved January 26, 2023, from https://www.nintendo.co.jp/csr/en/report/environment/topics/index.html?active-topics=topics01

Ingenito, V. (2017, March 8). Nintendo Switch Review. IGN. Retrieved January 26, 2023, from https://www.ign.com/articles/2017/03/08/nintendo-switch-review

Jiang, S. (2022, August 17). Nintendo 'actively' investigating recent claims of misconduct [update]. Kotaku. Retrieved January 26, 2023, from https://kotaku.com/nintendo-of-america-sexual-harassment-doug-bowser-1849424139

Rogers, S. (2010, June 2). Nintendo takes last place on Greenpeace Environmental Ranking. CNN. Retrieved January 26, 2023, from http://www.cnn.com/2010/TECH/gaming.gadgets/05/31/nintendo.greenpeace/index.html

Soble, J. (2016, October 21). Nintendo Switch console is met with skepticism from investors. The New York Times. Retrieved January 26, 2023, from https://www.nytimes.com/2016/10/22/business/international/nintendo-stock-switch-console.html

Supply chain: Promoting CSR activities throughout our entire supply chain.: CSR information. Nintendo Co., Ltd. (n.d.). Retrieved January 26, 2023, from https://www.nintendo.co.jp/csr/en/report/partners/topics/index.html?active-topics=topics01#human-rights

Valentine, R. (2018, August 1). Nintendo barely improves conflict minerals sourcing over two years. GamesIndustry.biz. Retrieved January 26, 2023, from https://www.gamesindustry.biz/nintendo-barely-improves-conflict-minerals-certainty-over-two-years

Wikimedia Foundation. (2023, February 7). Nintendo Switch. Wikipedia. Retrieved February 9, 2023, from https://en.wikipedia.org/wiki/Nintendo_Switch

任天堂ホームページ. Nitendo SCR Report 2021. (n.d.). Retrieved January 27, 2023, from https://www.nintendo.co.jp/csr/en/pdf/nintendo_csr2021e.pdf