Difference between revisions of "Etsy"

From SI410
Jump to: navigation, search
(Buying)
Line 18: Line 18:
  
 
===Buying===
 
===Buying===
 +
When one wants to search for a product on Etsy, they type in a product description in the search bar on the homepage of the website. [http://www.etsy.com/?ref=si_home] If the user would like to choose from a list of categories, he/she can scroll down on the homepage and click on the "Categories" link on the left side of the page. This will bring the user to a page of categories that include: Accessories, Art, Bags and Purses, Bath and Beauty, Books and Zines, Candles, Ceramics and Pottery, Children, Clothing, Crochet, Dolls and Miniatures, Everything Else, Furniture, Geekery, Glass, Holidays, Housewares, Jewelry, Knitting, Music, Needlecraft, Paper Goods, Patterns, Pets, Plants and Edibles, Quilts, Supplies, Toys, Vintage, Wedding, Woodworking. Each of these categories has sub-categories below them to help the user simply their search. [http://www.etsy.com/categories?ref=fp_nav_colors] Once a user finds a product he/she would like to buy, he/she clicks "Add to Cart" and that product will be added to their virtual "Shopping Cart". The user can continue shopping or purchase that one item. The user is then brought to a page where he/she can sign in if they have shopped previously with Etsy, or create a free account. There is also in option to sign in with Facebook, making the sign in/registration process much quicker. The total product and shipping costs are shown to the user prior to entering payment information so the user knows exactly how much is being paid. Products listed on Etsy can be paid either with a credit/debit card (Visa, Mastercard, AmericanExpress, or Discover) or with PayPal. [https://www.etsy.com/cart?ref=si_cart]
  
 
==Etsy Labs==
 
==Etsy Labs==

Revision as of 20:10, 12 October 2012

Etsy is an ecommerce website that sells hand-made and vintage products.

History

In 2005, Etsy was an idea of carpenter, photographer, and painter Rob Kalin. At the time, Kalin felt there wasn't a good way to sell his products and felt the responsibility to create one. On June 18, 2005, Etsy launched online with the help of Halm Schoppik and Chris Maguire. [1]

When asked where the name Etsy came from, creator Rob Kalin replied,"I wanted a nonsense word because I wanted to build the brand from scratch. I was watching Fellini's 8 ½and writing down what I was hearing. In Italian, you say 'etsi' a lot. It means 'oh, yes.' And in Latin, it means 'and if.'" [2]

In August 2010, Adam Freed was name C.O.O. of Etsy. {http://www.etsy.com/blog/news/2010/introducing-etsys-new-chief-operating-officer/}

In July 2011, Chad Dickerson was named C.E.O. of Etsy after 3 years serving as Etsy's C.T.O. [3] Dickerson is Etsy's third C.E.O. since taking over the role from Maria Thomas who was C.E.O. since July 2008. [4] Rob Kalin served as Etsy's first C.E.O.

Business

Selling

The products that can be sold on Etsy include arts supplies, handmade products, and vintage pieces. Vintage pieces can only be listed if they are a minimum of 20 years old. In order to sell products on Etsy, one must create a username and optional shop name. (The username cannot be changed once created) Creating a shop on Etsy is free, however each listing posted in the shop costs $0.20 USD. Each listing will remain on the shop's page for 4 months, or until someone buys the product. Etsy is entitled to 3.5% of the sale price of each listing. The sale prices of products are determined by the shop owner. Before a shop owner lists a product for sale, Etsy will show the fees he/she will be charged to make sure the shop owner is aware of the net profit they will be making. Shop owners are sent a bill at the end of every month containing the fees they owe and they have until the 15th day of the following month to pay the Etsy bill. [5]


Buying

When one wants to search for a product on Etsy, they type in a product description in the search bar on the homepage of the website. [6] If the user would like to choose from a list of categories, he/she can scroll down on the homepage and click on the "Categories" link on the left side of the page. This will bring the user to a page of categories that include: Accessories, Art, Bags and Purses, Bath and Beauty, Books and Zines, Candles, Ceramics and Pottery, Children, Clothing, Crochet, Dolls and Miniatures, Everything Else, Furniture, Geekery, Glass, Holidays, Housewares, Jewelry, Knitting, Music, Needlecraft, Paper Goods, Patterns, Pets, Plants and Edibles, Quilts, Supplies, Toys, Vintage, Wedding, Woodworking. Each of these categories has sub-categories below them to help the user simply their search. [7] Once a user finds a product he/she would like to buy, he/she clicks "Add to Cart" and that product will be added to their virtual "Shopping Cart". The user can continue shopping or purchase that one item. The user is then brought to a page where he/she can sign in if they have shopped previously with Etsy, or create a free account. There is also in option to sign in with Facebook, making the sign in/registration process much quicker. The total product and shipping costs are shown to the user prior to entering payment information so the user knows exactly how much is being paid. Products listed on Etsy can be paid either with a credit/debit card (Visa, Mastercard, AmericanExpress, or Discover) or with PayPal. [8]

Etsy Labs

The Etsy Labs are our educational and event spaces for the D.I.Y and artist communities in Brooklyn and Berlin. They are home to regular, free events and workshops that focus on teaching people how to make things. From screenprinting and knitting, to photography and bike repair. The Etsy Labs are there to help you connect with the creative community and learn everything you need to do it yourself.

Etsy Labs exist also as regular pop-up events in Hamburg, Munich, London, Paris, Amsterdam, Portland, OR, and San Francisco, CA.


Controversy

References