Binge Watching

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Binge Watching is watching multiple episodes of a television show in a row, typically through digital streaming or DVDs [1]. The practice of binge watching has become incredibly popular in today's society, with 61% of people saying that they regularly binge watch in a study done by Netflix in 2014 [2]. While the term binge watching has been used since the late 1990s by the circles of television fandom, it was not widely used until the term exploded in usage in 2013, even working its way onto the short list for the Oxford Dictionaries' Word of the Year that year [3].

History

Binge watching began with box set DVD releases of television shows in the late 1990s; however, it was not fully popularized until the creation of on demand viewing services and online streaming sites [4]. These streaming sites, such as Netflix, Hulu, Amazon Prime, etc. publish full seasons of television shows, both from television networks and sometimes original content, and allow users to watch as many episodes of the show at a time as they want. This allows for people to watch as much of these shows as they want to, leading to binge watching. Netflix has offered online streaming since 2007, winning Emmy nominations and awards for its own original shows in 2013. It has been a worldwide service since 2016 [5]. Hulu launched as a streaming service in 2008 and has also created its own original shows, one of which has been nominated for a Golden Globe [6]. Amazon Video began as Amazon Unbox on TiVo, a service to download videos onto a TiVo [7]. The video service was rebranded as Amazon on Demand, then as Amazon Instant Video in 2011, free to Amazon Prime users and poised to take on Netflix and Hulu [8].

Watching TV vs Binge Watching

In the Netflix study done in 2014, 73% of people defining binge watching as watching 2-6 episodes of the same television show in one sitting [9]. The Atlantic, however, crowd sourced to define binge watching as watching 4 or more episodes in one sitting, claiming that 2 episodes were too few to describe as a "binge" [10].

Culture

Netflix Binge Pairings
While most people see binge watching as something done by millennials, it is consistent across generations, although more prevalent in ages 18-34 [11]. While watching a few episodes might constitute binge watching, many people will watch an entire series in one or a few sittings. It is then common practice to take a "breather," or a break of at least a day, between shows. The average break size is 3 days. In this break, many people will turn to movies to continue watching something without starting a new show, with these movies often staying within the genre of the show they just finished [12].

References

  1. Oxford Dictionary https://en.oxforddictionaries.com/definition/us/binge-watch
  2. Netflix Binge Watching Study http://www.cinemablend.com/television/Unsurprising-Netflix-Survey-Indicates-People-Like-Binge-Watch-TV-61045.html
  3. The Oxford Dictionaries Word of the Year 2013 http://blog.oxforddictionaries.com/press-releases/oxford-dictionaries-word-of-the-year-2013/
  4. The Oxford Dictionaries Word of the Year 2013 http://blog.oxforddictionaries.com/press-releases/oxford-dictionaries-word-of-the-year-2013/
  5. Netflix Timeline https://media.netflix.com/en/about-netflix
  6. About Hulu https://www.hulu.com/press/about
  7. “Amazon Unbox on TiVo” Now Available http://phx.corporate-ir.net/phoenix.zhtml?c=97664&p=irol-newsArticle&ID=971365&highlight=
  8. HANDS ON: Amazon's Prime Instant Video http://mashable.com/2011/02/22/amazon-prime-instant-video/#IRb86JwLYEq1
  9. Netflix Binge Watching Study http://www.cinemablend.com/television/Unsurprising-Netflix-Survey-Indicates-People-Like-Binge-Watch-TV-61045.html
  10. When, Exactly, Does Watching a Lot of Netflix Become a 'Binge'? https://www.theatlantic.com/entertainment/archive/2014/02/when-exactly-does-watching-a-lot-of-netflix-become-a-binge/283844/
  11. Netflix Binge Watching Study http://www.cinemablend.com/television/Unsurprising-Netflix-Survey-Indicates-People-Like-Binge-Watch-TV-61045.html
  12. Netflix Knows About Your Binging Breathers http://www.huffingtonpost.com/entry/netflix-binging-tv-movie-pairings-report_us_5846d233e4b02f60b024d2ca