Difference between revisions of "Ask.fm"

From SI410
Jump to: navigation, search
Line 7: Line 7:
 
=== Headquarters ===
 
=== Headquarters ===
 
When Ask.fm was purchased by IAC in 2014, their headquarters moved from Latvia to Dublin, Ireland. IAC determined that in order to help Ask.fm with their safety issues, they need to have them in a location with pre existing infrastructure and networks.
 
When Ask.fm was purchased by IAC in 2014, their headquarters moved from Latvia to Dublin, Ireland. IAC determined that in order to help Ask.fm with their safety issues, they need to have them in a location with pre existing infrastructure and networks.
 +
 +
=== Branding and Interface ===
 +
Ask.fm was initially known as a place to anonymously send questions. A rebrand in 2016 highlighted the natural collective curiosity humans have as social beings. It emphasized the importance of learning about people’s thoughts and feelings to create better connections and discover more about oneself. This rebranding included more simple elements to allow users’ to emulate their own personalities. They also included the ability to respond to questions with gifs from [https://en.wikipedia.org/wiki/Giphy GIPHY].

Revision as of 00:56, 12 March 2021

Ask.fm is a question and answer format social networking site founded in 2010 that allows users to ask questions anonymously. It was created by brothers Ilja and Mark Terebin in Riga, Latvia who wanted to create a rival of Formspring, another Q and A style social networking site. Questions are only displayed publicly on ones' profile when they respond to them, and users can opt out of answering questions. Ask.fm has a reputation for its ethical concerns as it is a site where an abundance of cyberbullying has occurred, and the website and app has also been linked to the suicides of five teens in Ireland, the United Kingdom, and the United States.

History

Ownership

In 2010, lja and Mark Terebin founded Ask.fm. In 2014, the site was bought by InterActiveCorp (IAC), the company that owns Ask.com. IAC promised to improve safety measures and address bullying concerns. In 2016, IAC sold Ask.fm to asset management firm Noosphere.

Headquarters

When Ask.fm was purchased by IAC in 2014, their headquarters moved from Latvia to Dublin, Ireland. IAC determined that in order to help Ask.fm with their safety issues, they need to have them in a location with pre existing infrastructure and networks.

Branding and Interface

Ask.fm was initially known as a place to anonymously send questions. A rebrand in 2016 highlighted the natural collective curiosity humans have as social beings. It emphasized the importance of learning about people’s thoughts and feelings to create better connections and discover more about oneself. This rebranding included more simple elements to allow users’ to emulate their own personalities. They also included the ability to respond to questions with gifs from GIPHY.