Difference between revisions of "AdverGaming"
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| − | Advergaming is exacting it sounds advertising plus gaming. This is basically the practice of using advertising techniques in games and game play. With the bloom of the information revolution and the internet bubble the use of advergaming has greatly increased. One of the most widely used purposes of advergaming is to reinforce certain brands and encourage frequent and/or repeated traffic to the websites and/or games. Advergaming is used by marketers to help collect data and with the possibility of further promotion by " word of mouth" with the gamers and their friends are also considered. Games for advertising are sometimes looked at as a type of serious game because these types of games have | + | Advergaming is exacting it sounds advertising plus gaming. This is basically the practice of using advertising techniques in games and game play. With the bloom of the information revolution and the internet bubble the use of advergaming has greatly increased. One of the most widely used purposes of advergaming is to reinforce certain brands and encourage frequent and/or repeated traffic to the websites and/or games. Advergaming is used by marketers to help collect data and with the possibility of further promotion by " word of mouth" with the gamers and their friends are also considered. Games for advertising are sometimes looked at as a type of serious game because these types of games have a strong influence either |
Revision as of 03:59, 10 December 2011
Contents
Types of AdverGaming
Advergaming is exacting it sounds advertising plus gaming. This is basically the practice of using advertising techniques in games and game play. With the bloom of the information revolution and the internet bubble the use of advergaming has greatly increased. One of the most widely used purposes of advergaming is to reinforce certain brands and encourage frequent and/or repeated traffic to the websites and/or games. Advergaming is used by marketers to help collect data and with the possibility of further promotion by " word of mouth" with the gamers and their friends are also considered. Games for advertising are sometimes looked at as a type of serious game because these types of games have a strong influence either
